The Professional Specialist Diploma in Digital Strategy and Planning is an in-depth 30-hour course created and validated by the Digital Marketing Institute (DMI). In 2017, DMI was named by ValueColleges.com as among the top 30 best value digital marketing certification programs, the only non-traditional university in the list.
The Professional Specialist Diploma in Digital Strategy and Planning helps you to acquire essential skills need to conceptualize and manage a digital marketing strategy for your organisation. The Diploma will provide you with an overview of the different digital communications concepts and tools to develop a measured and well-considered strategy and coherent plan for your organisation, that will increase the value and ROI of your marketing spend.
This course is a 4 -day classroom training and at the end of the classroom training, a 3 hours certification exam may be taken.
Becoming a Certified Digital Strategy and Planning Professional will provide you the knowledge and hands on experience to craft and implement effective digital strategies. The Professional Specialist Diploma in Digital Strategy and Planning Certificate is awarded to candidates passing the examination.
The Professional Specialist Diploma in Digital Strategy and Certificate has been credit rated by Scottish Qualification Authority (SQA) at Level 8 on the Scottish Credit and Qualifications Framework (SCQF). SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF).